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Shoe size conversion guide

Disclaimer: All size conversions lie as the brands are not 100% aligned on their shoe sizing. We spent 250 hours researching various approaches to shoe sizing and compared 190+ brand size charts to help you convert with higher accuracy. Shoe size converter for men and women [US, UK, EU, CM, inches] NOTE: This conversion is based on the average measurements across brands. Your actual size may vary depending on these factors: Shoe brand. Manufacturers are not aligned on ho[…]


Quarantine Weight Gain: 35.82% Gained Weight During Pandemic [19,903 Person Study]

Quarantine Weight Gain: 35.82% Gained Weight During Pandemic [19,903 Person Study]

In previous research, we found that the lockdown led to people exercising more than they were prior to the pandemic - staying active to enjoy the health benefits of exericse. Additionally, we have found that nearly 70% of gym members haven’t gone back to their gyms, nor do they plan to anytime soon. All along, conversations regarding the “Quarantine 15” and weight gain during the pandemic have been ongoing. In order to learn just how this pandemic has i[…]


Away teams 41.6% more likely to be shown a red card [Data analysis]

Away teams 41.6% more likely to be shown a red card [Data analysis]

To understand the impact that red cards have on football matches we have collected data from 19,985 games in Europe’s top 5 leagues over the last 10 years. The data below includes games from the German Bundesliga, French Ligue 1, Spanish La Liga, Italian Serie A, and English Premier League between 2010 and 2020. This analysis examines the number of red cards for home teams versus the number of red cards for away teams. Key Findings: Away teams 41.6% more likely to[…]


Red cards down 21.4% in last decade [Analysis of 19,985 games]

Red cards down 21.4% in last decade [Analysis of 19,985 games]

To understand the impact that red cards have on football matches we have collected data from 19,985 games in Europe’s top 5 leagues over the last 11 years. The data below includes games from the German Bundesliga, French Ligue 1, Spanish La Liga, Italian Serie A, and English Premier League between seasons 2009/10 and 2019/20. This is the first of a series of articles analyzing 11 years’ worth of red card data and focuses on the frequency of red cards. Key Fin[…]


Average Gym Membership Cost 2021 [Gym Price Analysis]

Average Gym Membership Cost 2021 [Gym Price Analysis]

We compiled the prices of the different membership plans at 16 popular gym chains in the US (as of January 15th, 2021) to analyze the average gym membership costs in 2021. The comprehensive analysis specifically addresses: What does the average gym membership cost per month in 2021? How much does the average annual gym membership cost? Gym membership price comparison of the top US gym chains Top 5 cheapest gym memberships to join for $20 or less a month What does the ave[…]


Arch Support for Runners: What, How and Why [In-Depth Guide]

Arch Support for Runners: What, How and Why [In-Depth Guide]

Arch support is not a quick fix. But, can running shoes with arch support improve your running experience? This is an in-depth guide that gives a necessary overview of arch height and running shoes with arch support. Shoe fanatics should keep in mind that it’s the feet’s job to dissipate shock and actively stabilize during push-off. Not the shoes'. If you’re experiencing pain, see a specialist. The purpose of this guide is to educate, not to make any me[…]


Runners Find Little Need for Gyms in 2021

Runners Find Little Need for Gyms in 2021

Back in April we surveyed 12,913 people and found that moderate runners (those running just 1-3 times a week) prior to the lockdown were finding more time to run and as a group were logging 55% more runs. We just completed another survey of 2,712 runners to see what they plan to do in 2021 to hit their fitness goals. This was part of another study we just published on Gym Member trends. Key Findings 84.78% of runners said that outdoor activities like running and working[…]


Pronation 101: Running Shoe Choices, DIY Analysis, Injuries

Pronation 101: Running Shoe Choices, DIY Analysis, Injuries

Do you supinate? Can shoes correct overpronation? How is pronation related to injuries? We’ve spent over 40 hours researching pronation and presented it all in this guide. If your runs are comfortable with no issues, don’t bother with pronation. However, if you’re experiencing discomfort, it’s always best to consult a specialist (e.g. podiatrist). Disclaimer: The purpose of this guide is to educate, not to make any medical diagnosis or recommendat[…]


How Will Gym Members Stay Fit in 2021 [Hint:Not the Gym]

How Will Gym Members Stay Fit in 2021 [Hint:Not the Gym]

Although nearly half of gym members said they would return to their gym when it reopened back in April, only a third had returned since August. With the pandemic only worsening as 2020 comes to an end, we wanted to learn how this year has changed the way gym members approach achieving the benefits of exercise and their fitness goals. To do this, we surveyed 1,990 gym members from 120 different countries in order to learn how they will be approaching staying fit in 2021,[…]


39.14% of avid gym members switch to home fitness in 2021

39.14% of avid gym members switch to home fitness in 2021

In our previous study, we found 41.38% of gym members were “avid gym members”, or those who stated gyms, health clubs, fitness centers, studios, or bootcamps were their primary way to stay fit coming into 2020. Going into 2021, that number has dropped to 15.18%; a 72.14% loss in this core membership of gyms. In this study, we analyze the survey results of 835 avid gym members that are planning on exercising differently in 2021 in order to learn what they inte[…]