Female athletes are invisible to fans (2,117 people survey)

RunRepeat, in partnership with Beyond Sport, surveyed 2,117 people about their role models in sports. Our hypothesis was that historical media dominance and promotion of male athletes will result in men dominating the list of sports idols of both genders. Key Findings The result of this survey reaffirms the impact of a lack of equitable access and opportunity for women in sport: Only 38% of women stated a female athlete as a sports idol, while 98% of men stated a male at[…]