New Balance COMP 100: '70s runner to streetwear staple

When it comes to classic-styled sneakers, New Balance is one of the brands to turn to. The New Balance COMP 100 is among this label’s blast-from-the-past sneakers that literally takes us to the 1970s. Originally assembled as a performance runner, this kick gets a fresher look that’s all set for today’s daily grind. 

Although in terms of popularity, the New Balance COMP 100 is far behind the New Balance 574, this archival sneaker is one of the favorite templates for collaborative projects. Retailers like J.Crew and Size? are some of the lifestyle brands that teamed up with this Boston-based brand for special editions of the NB COMP 100. 

Highlights of the New Balance COMP 100

  • comes with a sleek and low profile that goes well with lots of streetwear clothes
  • shaped with a soft suede and nylon cover with the ability to last a long time 
  • built with Vibram MegaGrip rubber bottom that grants superior traction on dry and wet surfaces
  • constructed with an adequate amount of underfoot cushioning 



Facts / Specs

Style: Retro, Sporty
Top: Low
Inspired from: Running
Closure: Laces
Material: Leather, Suede, Rubber Sole, EVA, Nylon / Fabric
Technology: Vibram
Season: Spring, Summer, Fall

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Author
Danny McLoughlin
Danny McLoughlin

Danny is a sports nut with a particular interest in football and running. He loves to watch sports as much as he loves to play. Danny was lead researcher on RunRepeat and The PFA’s report into Racial Bias in Football Commentary. His football and running research has been featured in The Guardian, BBC, New York Times and Washington Post.