We spent 9 hours reading reviews from experts and users. In summary, this is what sneaker fanatics think:

7 reasons to buy

  • The Adidas EQT Support Ultra CNY is a fantastic, well-designed shoe in premium materials, as stated by the majority of buyers.
  • Many of its buyers said that this limited edition shoe is one of the most comfortable shoes they have ever walked in. They appreciate the Boost technology of the shoe.
  • Numerous buyers were impressed that it is beautifully presented in a commemorative wooden box.
  • There were also a large number of buyers that appreciate the Chinese New Year details presented on this shoe. 
  • Some were glad to have purchased this limited edition shoe.
  • The Adidas EQT Support Ultra CNY is an ultra-expensive shoe, but many buyers said that it is really worth the price.
  • Some users commented that it has a good fit and shape.

2 reasons not to buy

  • Some users were a bit disappointed that the wooden box packaging of this shoe came damaged.
  • One reviewer said that the shoe looked better in the pictures.

Bottom line

Comfort, quality, and style are just a few of the words that best describe the 2017 Year of the Rooster limited edition of the Adidas EQT Support Ultra. The Chinese New Year details, from the mahjong tiles printed sock liner to the rooster icon embroidery on the heel, were all on point and even the wrapping paper and the bonus rooster mahjong tile were equally impressive as well.

Setting aside the aesthetics, it is claimed by many as a really comfortable pair of kicks with great materials and overall quality.


Base model: Adidas EQT Support Ultra
Top: Low
Inspired from: Running
Collection: Adidas EQT
Price: $255
Colorways: White
Special editions: 1 special editions
Small True to size Large
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A top 4% best sneaker
A top rated Adidas sneaker

Expert Reviews

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The Adidas EQT Support Ultra CNY is a men’s shoe that is available in sizes 7 to 13, half sizes included and in D – Medium width. Following the silhouette of the classic EQT, this shoe has sufficient support. The nylon strips that mimic the three stripes branding and the structured eyelets add a snug fit of this shoe.

The Adidas EQT Support Ultra CNY, a limited edition release, is one-of-a-kind shoe from the Adidas Originals EQT line. It boasts a tonal off-white or beige upper and a white Boost midsole with a TPU support shank in red. Its subtle color makes it easier to style with as it looks good with almost anything in casual or athleisure wear.

This limited edition of the classic silhouette of the Adidas EQT Support comes with an elegant, unique, and commemorative wooden box. What makes this edition even more unique is its OrthoLite sock liner that features a Mahjong tile-patterned print. It also bears an embroidered Mahjong-inspired rooster on the heel, and a similar Mahjong rooster tile comes along with the shoe.

Released on January 7, 2017, the Adidas EQT Support Ultra CNY is a limited edition shoe, which is a part of the Adidas Originals Chinese New Year Celebratory Pack that commemorates the Year of the Rooster. Aside from the Adidas EQT Support Ultra Boost, the pack also consists of the classic Adidas silhouettes Stan Smith, Superstar, Superstar Slip-On, and Tubular Radial all in premium leather construction in black with fringed leather overlays and embroidered Mahjong-inspired rooster.

The Adidas EQT Support Ultra CNY is a fusion of the classic EQT Support’s upper in an off-white color and the ever comfortable full-length Boost midsole. To match the Chinese New Year theme, this limited edition shoe features great details such as the Mahjong tile patterned sock liner and the embroidered Rooster on the heel, which symbolizes the Year of the Rooster.

  • The Adidas EQT Support Ultra CNY features a Boost midsole, which provides responsive cushioning.
  • It also features the Adidas Torsion System technology for midfoot integrity and a TPU heel cup.
  • It bears the Adidas Equipment branding on the tongue.


Danny McLoughlin

Danny is a sneakerhead turned sneaker industry expert that believes a good outfit begins from the feet up. His aunt currently isn't speaking to him for wearing a pair of kicks at his cousin's wedding. He spends most of his time trying to keep on top of the latest releases, hitting up his contacts and doing what needs to be done to secure his next pickup. Danny has been featured in prestigious publications such as The Washington Post, The Irish Times, Footwear News and the like.