Good to know
- New Balance builds up the anticipation of runners by introducing the Fresh Foam 980 with a new midsole that is quite plush and comfortable, but with bouncy resilience. Although most runners expect the shoe to have oversized and soft cushioning, New Balance offers a padding with just enough firmness that runners will not be sinking into the cushioning.
- The Fresh Foam 980 delivers a comfortable hug in the form-molding upper. New Balance designs an upper that moves well with the foot and with good stretch in the forefoot for those with slightly more volume and width in this area.
- New Balance placed a lot of research and time in the new midsole geometry to enhance the stability of the shoe without the traditional midfoot insert. By creating a new mix of convex and concave designs, the shoe effectively helps slight overpronators with the kind of gradient support that makes the run smooth and stable. Without a PU insert or other traditional medial post, the Fresh Foam 980 keeps its weight down that it becomes an excellent option for ultra-long runs or speed trainings.
The fit of the Fresh Foam 980 should make most runners comfortable as it is fairly average in the heel, the midfoot, and the forefoot. As mentioned, the upper has decent stretch in the forefoot, which should help runners with more volume or width. Medium, wide, and extra wide are the available widths of this shoe. The sizing is also standard with options 7 to 15 for the men’s and 4 to 12 for the women’s.
The outsole is full-contact with just enough rubber patterns for decent traction on light trails. Like most outsoles with an almost flat underfoot, it helps with the stability of the shoe as there is a consistent platform for the runner to use. New Balance uses blown rubber for enhanced traction. The concave and convex rubber pattern on the outsole coincides with the midsole design for the right blend of stability and flexibility.
The 980 is named after the midsole foam that New Balance is using for the first time—the Fresh Foam. This midsole technology is also used in the Fresh Foam Arishi v2 and other running shoes from New Balance. It is made with the help of 3D printing, which is one of the reasons for its very light nature. Together with proprietary materials and other technologies, this one-piece foam has excellent durability and delivers plush cushioning with dynamic responsiveness. Sophisticated technology is not just limited to the new foam, but also includes the whole midsole. New Balance uses a convex design in the midsole near the midfoot for more support to the arch. This helps runners who love to pile on the miles or do ultra-long runs. The stability will help them with their form as the distance lengthens. Going to the forefoot, New Balance changes the design into concaves for better flexibility and a more natural feel.
The main upper material is the Air Mesh, blanketing a large part of the shoe in breathable fabric. With a nice touch of flexibility, the mesh allows natural movement and a foot-wrapping fit. It has synthetic overlays for structural control and a seamless construction for irritation-free and superb interior comfort. A traditional sock liner increases underfoot cushioning and fit. The tongue and heel collar are well-padded.