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The slim profile of the Vans Era is kept on lockdown by regular lace-up. The low-top sneaker runs true to size with a medium D or B width for men and women. Available US sizes start at 6 to 13 for men and 4 to 12 for women.
A classic lace-up skate shoe, the Vans Era has been in the brand’s catalog for years and has had several colorways and combinations to suit up almost every style. In fact, the looks of this heritage skate shoe design are limitless. This as Vans Customs has allowed this classic silhouette to have varied colors and prints from stripes, polka dots, and checkered patterns in the canvas upper.
The upper also had several material variations from the original canvas, to suede and leather to suit the needs and preferences of its skateboard-loving users. While patterns and prints are a fresh and stylish option, most skaters that have patronized the Vans Era over the years have been obsessed with the solid colorways like black, blue, white and red. The low-profile sneaker with cushioned details also has remained versatile as it blends well with different casual wear from jeans, shorts, pants for men and even skirts and jumpers for women.
From the skate parks in its early years, the Vans Era has now been visible as a casual lifestyle sneaker worn in malls, public parks, and other venues as many of its younger patrons have taken a liking to its slim profile and lightweight construction for daily use at home, at work or play.
As the second model to be released from the extensive Vans shoe catalog, it continues to be a favorite design in the skating community. It also had a large following among the punk culture who have embraced the ERA as a favorite kick in the 1990s. While it retails for only $50, there are some iterations of the Vans Era that retails to as high as $200 as they were issued as limited releases, collaborations with professional skaters and celebrities, and rare styles.
Among those high-end iterations of the Vans Era include the partnership with high-end retailer Supreme called “Power, Corruption, and Lies” which can go as high as $200 per pair in reseller sites. Other notable collabs and variations include the critically praised Fear of God x Vans Era and Vans Wingtip Era.
The vintage silhouette and features of Vans Era that is adapted to the needs of skaters is its main draw. The low-top shoes’ takes pride in its padded interiors from the footbed, collar, tongue, and toe box assuring comfort and impact absorption. The waffle sole with tread patterns has a solid grip and traction while its slim profile guarantees freedom of movement.
Some ten years before the Vans Era was launched, Paul Van Doren left Randolph Rubber to put up his own company. Together with his brother James Van Doren, they founded Van Doren Rubber Company with the help of other friends in 1965 releasing the Vans Authentic, its first canvas and rubber combination sneaker. The simple silhouette, lightweight, and fantastic grip had many skateboarders favored using the deck shoe #65 in their skating activities.
The design of the Vans Era came upon the need to create a shoe that is more aligned with the requirements of skaters. While the original Vans Authentic had a slimmer silhouette, the Authentic had a rugged upper and a vulcanized sole suited for board tricks and jumps. To further improve the design, the Vans Era was designed by skaters for skaters in 1975. Vans tapped Z-Boys members Tony Alva and Stacey Peralta who made a skate-friendly version that featured additional padding in the collar that delivers improved comfort. The first design for the Vans Era was launched in March 1976 with a rubber gum outsole and a canvas upper with double stitching and additional padding for enhanced comfort.
At the onset, skaters can only own a pair of the Vans Era in navy blue and red colorways with some versions in two-tone iterations of the red and blue. Known as Style #95, the Era, later on, had several colorways as part of the company’s diversification of the style. The Era was also instrumental in the rise of the company’s “Off the Wall” slogan with the signature red-and-white logo of the company plastered at the heel.
- The longevity of the Vans Era silhouette has also made them a favorite among celebrities that include Rihanna, Adam Levine, Ray Rice, Chris Brown, Kanye West, Justin Bieber, and Adam Brody to name a few.
- Each version has a double-stitched canvas or leather upper with padded collar, tongue, and toe box for superior comfort.
- Metal eyelets hold the tonal lacing for a secure lockdown.
- The shoe has a vulcanized rubber midsole, and waffle tread outsole ensures durability and high traction.