Puma Bow

Puma Bow History

The Puma Bow is part of Rihanna's most recent collection that pays tribute to Marie Antoinette and the general fashion sense of 18th century France. This theme easily explains this model's use of satin overlays and a signature satin bow that rests atop the silhouette of a Puma classic called the Trinomic.

Rihanna's involvement with Puma started in 2014 when she was named the Creative Director of the company's line for women. Her entry into the scene inspired significant increases in sales and profit margins. The collaborative products feature the word "Fenty" in their official names as Fenty refers to Rihanna's business and brand.

In late 2015, Rihanna and Puma released their first ever sneaker collaboration: the Puma Suede Creeper. It had the silhouette of the original, but it sported a much thicker sole. Though it was available only in women's sizes, it was still sold out just hours after its release. A version for men was dropped shortly after; and it, too, was met with great enthusiasm.

Right there, it became apparent that Rihanna is the break that Puma was looking for. The success that releases with her name brought ignited a fire that will allow Rihanna to infuse more of who she is in the products that she works on. Rihanna always asserts that she is for attitude than anything else, and her first shoe and apparel collection in 2016 reflected this so well.

The 2016 collection was presented during the New York Fashion Week. The timing and venue were strategic decisions that screamed that what was about to come would be more than just a nod to style. The collection was to embrace aesthetics, and it was to honor artistic expression and uniqueness.

True enough, when the items started rolling out, they showed that they were more than just a segue to fashion. They represented a full transition to the world of style and glamour; it just so happened that they had an athletic background that forms the base of their aesthetic assertions.

The Puma Bow and the other items in the 2017 collection represent a deeper thrust into the fashion world. The collection debuted in Paris, which is undoubtedly one of the most important fashion capitals of the world. Plus, they sport designs that can only belong to the avant-garde.

Indeed, the trendsetter in Rihanna has found a home in Puma where she has been reaching milestone after milestone. Given the warm reception that she always gets, it looks like there's no turning back. In fact, there is a reason to expect a no-holds-barred fashion exploration.

  Colorways of the Puma Fenty Bow

Apart from this Puma shoe’s oversized bow embellishment one of its unique aesthetic elements are its shoe’s stylish tonal color schemes. The sneaker is bathed in a single colorway from toe to heel and from heel to the outsole. Here are the Puma Bow’s eye-catching colorways that could amp up any look in an instant: pink, olive, cream, pink tint, and sweet lavender.

  Puma Trinomic: a Brief Background on the Puma Bow’s Immediate         Predecessor

Initially introduced as a running shoe, the Puma Trinomic first took shape in 1989. The sneaker utilizes clear rubber hexagon cells that collapse and expand to provide flexibility, cushioning, and stability.

The Trinomic has been released in a number of variations, and one of them featured a game-changing characteristic called the Puma Disc. The Disc technology debuted in 1991 and the Trinomic shoe that incorporates this innovation was considered to be the first laceless sports shoe that utilizes internal wires to tighten the upper for a snug and comfortable fit.

In 2014, Puma brought back the Trinomic but with more street appeal. Dubbed as the Puma Trinomic XT2, the shoe features the same materials and technologies as the original one. Moreover, it became the canvas for Rihanna's fashionable take for her collaborative project with the brand.