Adidas Stan Smith Bold History
It was post-Christmas and the start of 2016 when Adidas dropped a brand new design for its most-loved tennis-inspired sneaker, beaming in double height advantage, called the Adidas Stan Smith Bold. These pumped-up kicks carry the retro-style Stan Smith upper construction with a throwback of the 1990s platform-styled shoes as this model is made with a thick sole --meant to charm the fashion savvy women consumers.
While many might think that the high surge of the Stan Smith came from a recent craze, this shoe primarily originated way, way back from the 1970s, marketed as a men’s tennis shoe. Its original silhouette is built with a conservative, all-white leather endorsed by the world’s top seeder at that time Stan Smith.
In the 1980s, Stan Smith gradually evolved from a court-shoe favorite to a lifestyle sneaker as streetwear fashion started to create a strong vibe, pushing brands to produce more casual, comfy kicks. A multitude of Stan Smith retroes was released in the coming years bearing the familiar face of the two-time Grand Slam champ onto the tongue. The popularity of this shoe made it a best-selling model of Adidas with versions for the women wearers too.
More variations of the vintage-style Adidas Stan Smith sneaker began to come out such as the use of Velcro straps instead of the traditional lace-up closures in the mid-1990s. The upper was also swapped with a variety of colors and textiles while retaining the central DNA of the shoe.
The Stan Smith made an even stronger comeback in the Fall of 2014 during the New York Fashion Week, after a short period of hiatus for about a year. Its return opened doors for customization where sneaker enthusiasts can create their very own version of the Stan Smith from a choice of upper materials, designs, and textures.
Two years later, the brand came up with an elevated sole named the Adidas Stan Smith Bold, mainly tapping women shoppers. This sneaker, dropped in October 2016, was an attention-grabber, appearing so chic yet robust with its purely leather upper resting on a thick midsole platform.
Having a resemblance to its earlier iterations, the low-profile Adidas Stan Smith Bold features a bright white, retro base design, and perforated Three-Stripe labeling on the side panels. The initial drop in Collegiate Red colorway replaces the conventional green accents with red detailing on the tongue and heel tab, which makes it a real standout in the crowd. This release was immediately followed by the OG colorway which retailed at around $140.
In the Summer of 2017, Adidas came out with soft pastel shades of this sleek model exclusively for the women. One of the prominent colorways is the leather-built Icey Pink with very faint luster on the tongue and rear areas. Another is the Tactile Green made with a supple suede cover and leather accents on the tongue and heel.
In the Fall of the same year, Adidas released a Crystal White offering also in suede with matching herringbone tread pattern on the outsole. This drop was followed by the release of other variations in subdued tones and single-colored upper, such as a Black iteration with a white, polka black heel tab design.