Size and fit

The Nike Air Max 180 fits true to size, with some users saying that it’s suitable for those with wide feet. It has a structured low-top collar that provides unhampered ankle movement. An upper made up of synthetic leather and textile offers sturdy support for the foot.

Nike Air Max 180 Style

With a retro appeal, the low-top Air Max 180 can brighten up any outfit. It has a simple, predominantly white appearance that is complemented by a few colorful details that make it an interesting, head-turning shoe. These qualities, along with its lightweight construction, make it ideal for the summer. Track pants and a simple t-shirt paired with the kicks could be a go-to outfit for the season.

At the same time, the sneaker is versatile enough to fit any kind of get-up. Straight pants for both men and women, with or without pin rolls, are enough to show off the vivid, stylish appeal of these shoes. It could also be worn with visible socks to accentuate its retro vibe. White socks would fit the look perfectly.

Notable Features

A retro-inspired shoe, the Nike Air Max 180 offers a modernized sneaker that also takes into account the classic appeal of the series. Its air unit on the sole was 50% larger than other Air Max shoes when it was released, hence the name. This 180-degree rotation view has resulted in a partly transparent design on the outsole. Pops of color are seen on the shoe to create a stylish contrast to the white aesthetic.

Nike branding is on the heel counter and the tongue, while the Swoosh is characteristically found on the side of the shoe. Additionally, the 180 label is embossed on the heel tab. To finish off the look, the white midsole and black outsole create a neat appeal. It also has a color-blocked outsole in continuation of the design along the midsole.

Nike Air Max 180 History

Nike, the world’s leading sneaker giant, began as Blue Ribbon Sports in 1964. It was founded by former track athlete Phil Knight and Bill Bowerman, his coach. At first, the company sold Onitsuka Tiger shoes out of the trunk of Knight’s car at track meets. After several years, the business was eventually renamed Nike, after the winged goddess of victory, and the brand finally started producing its own shoe line.   

In 1987, Nike launched what would become the Air Max line, spearheaded by notable designer Tinker Hatfield. It began as an experiment in cushion improvement, ultimately paving the way for an iconic shoe series that is still receiving a lot of attention today. Starting with the Air Max 1, the first shoe to display Nike's unique air cushioning unit, the company has come a long way when it comes to updating and improving the Air Max lineup.

Each Air shoe is made with modern design elements in mind, including advanced technology that offers many benefits to the wearer. Just as the first Air Max shoe was pioneering, the models that would follow would keep the legacy going with a variety of fresh designs and features. The Air Max 180 is one version of the series that manages to maintain a simple appearance while balancing it out with all the right essentials.

It’s the first shoe to showcase the visible Air cushioning unit in a 180-degree view. This was achieved by bonding the urethane outsole to the cushioning unit. It would be the first time that Nike Air would hit the streets in the literal sense. First released in 1991, it has since been re-released as a retro favorite.

Additional Info

  • Max Air cushioning delivers supreme comfort and shock absorption.
  • Lightweight support is provided by the foam midsole.
  • There are rubber accents on the forefoot and heel to offer durability and traction.


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Danny McLoughlin
Danny McLoughlin

Danny is a sports nut with a particular interest in football and running. He loves to watch sports as much as he loves to play. Danny was lead researcher on RunRepeat and The PFA’s report into Racial Bias in Football Commentary. His football and running research has been featured in The Guardian, BBC, New York Times and Washington Post.