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After 82 hard-fought games, 16 teams advance and battle it out for a chance to play in basketball’s grandest stage - the NBA Finals. After the dust settles, only one team will come out on top and be crowned NBA Champions.
During the Finals, the narrative also shifts to the sneakers the NBA stars are wearing. Take the Cavaliers-Warriors rivalry for example. As much as it is about LeBron James versus Stephen Curry, it is also a competition between the brands that sponsor them - Nike and Under Armour.
Despite Stephen’s success in the Finals, his footwear sponsor Under Armour is still losing to apparel giant Nike. According to Eric Smallwood (president of analytics firm Apex Marketing), of the players who participated in the 2017 NBA Finals, 25 were wearing Nike basketball shoes. Among them are NBA stars LeBron James, Kyrie Irving, Kevin Durant, and Draymond Green. It is clear that despite which team brings home the gold, Nike still comes out on top.
A Touch of Gold: The Most Popular Gold Nike Basketball Shoes
In recent years, the color gold has saturated the NBA Finals. Both the Cleveland Cavaliers and Golden State Warriors have a touch of gold in their team colors. The teams also give their all to take home the golden championship trophy.
At basketball’s biggest stage, NBA stars bring out their latest and greatest pair of basketball kicks. Brands also make sure that their sneakers have gold accents; hinting at the highly-coveted Larry O’Brien Championship Trophy.
Because of the Swoosh’s overwhelming presence, fans will surely see a pair of gold Nike basketball shoes that will tickle their fancy.
Nike LeBron 15 Finals PE. Ahead of the first game of the 2018 NBA Finals, Nike prepared three gold-accented kicks for the King. James ultimately went with his white and gold Nike basketball shoes that feature wine speckles on the laces and midsole.
Nike Kyrie 2 Finals PE. For game one of the 2016 NBA Finals, Kyrie Irving laced up a pair of navy blue and gold Nike basketball shoes. This championship-inspired colorway features a navy-based upper with a gold midfoot strap. Half of the midsole is also done in gold while the translucent portion is finished off with gold speckles.
Nike Kyrie 3 Finals PE. Despite the loss to the Golden State Warriors in the 2017 Finals, the Swoosh still paid tribute to Uncle Drew’s appearance in the NBA's biggest stage with a special pair of white and gold Nike basketball shoes. These Finals-inspired Kyrie Irving basketball shoes feature a predominantly white upper with metallic gold accents.
Nike KD 10 Finals PE. For game one of the 2017 NBA Finals, Kevin Durant donned a pair of Warriors-inspired KD 10s. What’s unique about this pair of blue and gold Nike basketball shoes is its insole. As if literally stepping on his haters, the insole of these KD sneakersfeature all the negative comments Durant received when he chose to sign with Golden State during the 2016 offseason. The retail version also comes with a similar sockliner but it was updated with Durant’s Finals MVP-winning stats.
Nike Zoom Rev 2018. With game one of the 2018 Finals taking place in Oracle Arena, Nike endorser Draymond Green showed up on-court with a home-inspired colorway of the Nike Zoom Rev 2018. These Nike shoes feature a predominantly white upper with gold accents on the heel and midsole. The color blue lands on the Swoosh and PE branding to complete the theme.
Nike Hyperdunk 2017. Cleveland Cavaliers star forward Kevin Love donned a pair of black and gold Nike basketball shoes during the first game of the 2018 championship series. These predominantly black basketball shoes feature hints of gold along the midsole and heel cup.
The Shoe Surgeon X Nike LeBron 15. Gold is not just used to decorate basketball sneakers during the NBA Finals. It is also used to commemorate career-defining moments. In January 2018, LeBron James made history by becoming the youngest player to reach 30,000 career points. To celebrate his achievement, footwear customizer The Shoe Surgeon handcrafted a one-of-one LeBron 15. Made of genuine crocodile skin, this special Nike LeBron 15 is dipped in 24 karat gold. Additional details include custom zippers, gold heel clips, gold lace loops, and diamond-encrusted aglets with the words “World” and “Champion.” These gold Nike basketball shoes are also accompanied by an 18 karat franco chain pendant that is specially made to mimic James’s lion head logo. The estimated value of these custom LeBron shoes are said to run upwards of $100,000.