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  • Top

    Low Top

    Extremely popular sneakers because of their price range, versatility when it comes to style, and freedom of movement. Almost everyone is guaranteed to have low-top sneakers in their shoe rotation.

    Mid Top

    Mid-top sneakers extend toward the ankle for a little more support and hold. These lie somewhere in the middle between low-top and high-top sneakers in terms of usage and popularity.

    High Top

    Sneakers with collars that go above the ankles for optimal hold and support are some of the most sought-after models in lifestyle shoes. Most of these shoes take their roots from basketball and have easily or fashionably crossed to mainstream wear.

    Good to know

    Regardless of cut, it's always good to start with sneakers that can be worn for the daily grind, also called as "beaters" by some, as these are usually cheaper, easy to clean, and still gives that lifestyle "edge" before going for those wallet-thinning models.

  • Inspired from


    Sneakers dominantly take their heritage from running, basketball, skate, tennis, training, hiking, and football. Still retaining a few of their performance-based technologies, these sneakers have transcended their respective niches and have successfully and popularly transformed themselves as staples of fashion footwear.


    Sneakers designed for a laidback, "cool" vibe that is built for lifestyle wear right from the get-go.

    Good to know

    Brands are now blending elements of performance and casual appeal in basically every sneaker. One can hardly go wrong with a sports-inspired sneaker or a simple casual shoe.

  • Collaboration

    Good to know

    A masterful team-up between two or more entities, usually between brands and artists, pro-athletes, designers, and boutique labels. Limited Releases are very popular and are normally sold out in just hours or minutes upon release despite the hefty price tag. Collaborative works for General Release regularly come with a decent price tag, but can sometimes cost an arm and a leg because of hype, social media anticipation, or marketing strategy. Kanye's collab with Adidas is one such example.

  • Collection

    Good to know

    Shoes sharing the same inspiration, history, materials, or technologies are routinely assembled under one compilation for the convenience of those who may wish to categorize or label their own collection as such. The classic collections like the Adidas Originals, Air Max 1, Air Force 1, new balance classic sneakers, and the Classic Leather head the pack of frequently asked about collections.

  • Price
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Fit & Sizing

The mid-cut sneaker utilizes two types of lockdown on the front and back. Zip up enclosure is positioned on the rear for ease of entry while snugging is administered by the laces up the front. For cushioning, the sneaker retains The Weeknd’s beloved Ignite Foam sole tech.

The unisex Puma x XO Parallel is available in a generous size range starting from 4 to 14. Though its sizes accommodate both men and women, it still follows the standard construction for men in D medium width.

Puma x XO Parallel Style

It was a bright idea to combine peanut butter and jelly before but merging Puma with the Starboy definitely puts sneaker-loving off the charts. Men and women who would cop a pair of the Puma x XO Parallels can partner it freely with skinny jeans and joggers for a futuristic look just like in the music video. A sneaker destined to be in heavy rotation, the iconic mid top can also be strutted in camo pants or destroyed denim for a more dedicated image.

Notable Features

The Formstrip hugs the mid top sneaker from the vamp up to the heel. The uppers are also composed of Italian Nubuck leather which sits on top of a smooth rubber midsole with Ignite cushioning. There is also a serrated bump on the medial side of the midsole. The famous XO logo is featured on the tongue.

Puma x XO Parallel History

Can you feel it coming? Well, the fans of Abel Tesfaye a.k.a. The Weeknd surely anticipated Puma’s next iteration within the partnership with the Michael Jackson-centric singer. Having a taste of the Selena Gomez fever as well as rubbing elbows with a fifth of the Hadid's made the sneaker collaboration as fiery as The Weeknd’s great top charts.

The XO Records founder had been seen flaunting Puma footwear since 2016 with the release of the Ignite collection. Starting in numerous commercials and advertisements, the mofo Starboy was wholly blamed for the massive volume of sales the Ignite collection delivered. Being number one in the billboards uncontestedly attracted a lot of friction among sneakerheads and pop maniacs.

It didn’t take long before the Canadian singer discovered his sneaker niche with the German brand and employed his cool design concepts in their first baby called the Parallel. Going for a military boot look was the initial idea of the Puma x XO Parallel courtesy of The Weeknd himself. A smoothened out, almost platform-ish sole disrupts the towering mid-top construction of the upper.

The very first colorways of the promising collab were Olive, Gray, and White. The gray one was notably known to take a nod to Fear Of God’s Overcast Gray military boot which debuted in 2016. The similarity between the two collections listed above was that these two sets of sneakers were made of Nubuck leather originally hailing from Italy.

Earlier versions of the sneaker were overly done in tonal hues including one in a Triple Black colorway as well as one embellished in a gum rubber sole also known as the Puma x XO Parallel “Tactical.” Both of these subsequent models were priced at $220 on retail which is a bit pricey considering Puma’s range. The high cost would deem necessary considering the enlistment of the top players in the music and fashion industry as their promoters.

The Parallel shoe, according to The Weeknd, was a sneaker which is a part of the Starboy realm. The model heard the secrets that fans kept when they talked in their sleep and boy did it represent their wildest dreams. In 2018, a vintage colorway of black and white was released as part of the DROP 2 collection.

Additional Info

  • The confusingly coined mid top sneaker contains nine pairs of metal eyelets with a zip-up closure on the back.
  • The XO with Puma branding can be seen on the outsole and tongue.
  • The sneaker was officially launched globally on August 24, 2017.