Facts

Top: Low
Inspired from: Running
Collection: Puma Classics
Price: $110
Colorways: Blue, White
Size
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The Puma Cell Venom sneakers come in men’s sizing. Women can also wear it by going down 1.5 sizes for an equivalent fit. The men’s Puma Cell Venom runs true to size in medium width. It has round shoelaces and padded tongue and collar. Sneaker sizes start from US size 4 to 13 with half-sizes in between for an accurate fit.

The first colorway that came out of the Cell Venom utilized blue suede overlays with green hits over a white mesh upper and rubber midsole. The colorway was a versatile choice as it gets paired easily with athleisure clothing. The shoes are best worn in jeans, ankle pants, and track pants paired with track jackets, hoodies, loose shirts, and relaxed tops.

Soon thereafter several colorways came out to emphasize the unique color-blocking in the overlays of the shoe especially with collaborations with brands and retailers like Ferrari and Japan-based sneaker retailer Mita. It can be worn with a lot of flairs while retaining that ‘90s styling that has recently become the buzz of the sneaker community in recent years.

Puma’s Cell cushioning technology remains to be the highlight of the 1990’s revival. The Cell Technology is a series of hexagonal cells embedded in the midsole that provided cushioning, especially in the heel area.

The hexagonal cells made of Thermoplastic polyurethane or TPU cushioning kept running bouncier and responsive while running. Also noticeable in the design is the Puma Cell Venom’s lacing system, translucent air pods at the back heel, and the rugged outsole that clearly shows that the sneaker was a product of the ‘90s.

Coming out only in 1998, the Puma Cell was the latest among the silhouettes given a timely revival by Puma. As many ‘90s silhouettes slowly being given timely makeovers and material upgrades, the German brand searched among its extensive shoe archive and settled for the heritage runner which perfectly depicts 1990s design and aesthetics.

When the Puma Cell was released, it fully shows the aesthetics of its era, comprised of mesh and suede, striking logo hits, and technology that was introduced during its time. This technology is called the Puma Cell cushioning technology. It is a series of hexagonal cells embedded in the midsole that provided vital cushioning, especially in the heel area.

The hexagonal cells made of Thermoplastic polyurethane or TPU cushioning kept running bouncier and responsive while also helping to absorb shock while keeping pace and doing fast treads. Also noticeable in the design is the Puma Cell’s lacing system and the rugged outsole that clearly shows that the sneaker was a product of the era. The Puma Cell Venom was also previously marketed for distance runners.

The silhouette of the Puma Cell Venom, if one would look at the dad shoe sneaker trend of this past years, clearly laid out the groundwork for the contemporary sneaker trends of today. The shoe’s 1990s-inspired design and techniques such as aggressive lines and exaggerated branding logos, chunky soles and color blocking.

The release of the Puma Cell Venom is a followup to the successful drop of the Puma Cell Endura in October 2018. The nostalgia piece of a sneaker satiates the current thirst of sneakerheads for all things that were dropped in the 1990s. Nineties kids tickle their memories of the 1990s sneaker with a bit of a twist akin to the release of another heritage runner Pumas Running System line. The Puma Cell Venom, on the other hand, utilizes the same technology of the past solidifying its claim of being a high-mileage trainer that can be worn on and off the track.

The Puma Cell Venom shoes’ modern makeover, meanwhile,  comes with updated materials and production techniques for a contemporary sneaker that retains its ‘90s aesthetics. Cell technology remains to be its main catch but this notable feature sits on top of an EVA midsole and rubber outsole. The Puma Cell Venom sneakers were initially dropped in limited release via the company’s website and select retailers across the globe on December 6, 2018.

  • A Puma x Scuderia Ferrari Cell Venom shoe came out on February 23, 2019, in a White/Red and Black/White colorway, an embroidered Scuderia badge on the lateral side, a white midsole, a red-colored Cell heel cushioning unit.
  • mita Sneakers also came out with an exclusive rendition of the Puma Cell Venom with a design composed of a greyscale mesh and leather paneling on the upper with lime green hits. It also has reflective accents as well as a Japanese-inspired Electroharmonix text at front.

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