• Top

    Low Top

    Extremely popular sneakers because of their price range, versatility when it comes to style, and freedom of movement. Almost everyone is guaranteed to have low-top sneakers in their shoe rotation.

    Mid Top

    Mid-top sneakers extend toward the ankle for a little more support and hold. These lie somewhere in the middle between low-top and high-top sneakers in terms of usage and popularity.

    High Top

    Sneakers with collars that go above the ankles for optimal hold and support are some of the most sought-after models in lifestyle shoes. Most of these shoes take their roots from basketball and have easily or fashionably crossed to mainstream wear.

    Good to know

    Regardless of cut, it's always good to start with sneakers that can be worn for the daily grind, also called as "beaters" by some, as these are usually cheaper, easy to clean, and still gives that lifestyle "edge" before going for those wallet-thinning models.

  • Inspired from


    Sneakers dominantly take their heritage from running, basketball, skate, tennis, training, hiking, and football. Still retaining a few of their performance-based technologies, these sneakers have transcended their respective niches and have successfully and popularly transformed themselves as staples of fashion footwear.


    Sneakers designed for a laidback, "cool" vibe that is built for lifestyle wear right from the get-go.

    Good to know

    Brands are now blending elements of performance and casual appeal in basically every sneaker. One can hardly go wrong with a sports-inspired sneaker or a simple casual shoe.

  • Collection

    Good to know

    Shoes sharing the same inspiration, history, materials, or technologies are routinely assembled under one compilation for the convenience of those who may wish to categorize or label their own collection as such. The classic collections like the Adidas Originals, Air Max 1, Air Force 1, new balance classic sneakers, and the Classic Leather head the pack of frequently asked about collections.

  • Price
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  • First look / Unboxing | PUMA

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Fit & Sizing

The Puma 698 Ignite’s available size range from 5.5 to 10.5 for women and 5 to 11 for men. The lace-up closure gives the foot a snug fit. This model fairly runs true to size.

Puma 698 Ignite Style

The Puma 698 Ignite embodies the classic sporty style merged with evolution. These sneakers manage to keep the relevancy in an era where staying fit, healthy and active is the latest trend. Its main appeal comes from being a lifestyle shoe that can be used for athletic activities because of its technology. The latest fabrication and paneled design make the sneaker a fashionable item.

A creative recommends wearing the 698 Ignite laid-back style with a pair of long, loose pants, a sweatshirt and a coat made of wool.

Notable Features

The DNA of the very popular R698 can still be pointed out in this shoe despite the facelift by virtue of the more minimal upper and the seamless overlays. This sleek and smooth upper sits on top of Puma’s top of the line midsole cushioning – the Ignite technology for a shoe that fuses style and performance with ease.

Puma 698 Ignite History

The Puma 698 Ignite is the younger sibling of the timeless R698. It’s an original silhouette that was inspired by the design of its older performance running shoe sibling. But instead of using the chunky Trinomic cushioning applied to the R698, the designers went for the IGNITE foam technology.

The Puma R698 was released in the early 90s. The original has an upper made of mesh and suede. The model also had minimal Puma branding. The technology behind its cushioning system is the Trinomic sole. The silhouette has been reworked by Puma so it eventually landed on the streets. It has been used for collaborations and seen in various colorways.

The IGNITE foam technology is a revision of the German athletic label’s Trinomic cushioning system which was first launched in 1989.

In March 2016, the R698 and 698 Ignite were released as one package deal named Old vs. New.

Additional Info

  • The IGNITE foam infused in the Puma 698 Ignite gives responsive cushioning and optimum energy return to the wearer. It is made of polyurethane. This technology can withstand both hot and cold environments.
  • The rubber outsole provides superb traction.
  • The Puma 698 Ignite flaunts the Puma Formstrip on the medial and lateral sides.
  • The tongue has the Puma label while the heel has its world-renowned cat logo.