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As compared to its high and mid-top counterparts, the Nike Blazer Low is cut in such a way that it maximizes freedom of movement. Low ball cushioning is provided by the vulcanized, or in ancient terms, autoclave construction with a dash of foam in the sockliner. It is available in men’s and women’s sizing.
Men could go classy with the Nike Blazer Low by suiting up with plain white tees and jeans or set it up a notch by sporting joggers or chinos complementing the colorway of the shoe. Women can flash their upbeat style by partnering the sneaker with white pants or maxi skirts. Either way, the sneaker always stands as a first option for going out or just chilling.
Another shoe that also mimics the facade of the Blazer Low is the Bruin Low. The Blazer has a smooth toe with two flaps of uppers closing in on the tongue while the Bruin has a continuous upper with a toe patch in front.
The story of the "Blazer" can be closely associated with the introduction of Nike's ingenious attempt to label themselves while incidentally making an advertising statement in the form of the Swoosh. Carolyn Davidson, the woman behind the billion-dollar logo, designed the Swoosh when Nike was just a start-up company in 1971.
Phil Knight, the founder of the company, didn't like the design at first but compensated by saying that it would grow on him. The company then paid her $35 for her services which when converted today will be around $200. Years later, Phil gave Carolyn a diamond ring with an engraved Swoosh and an envelope filled with 500 shares of Nike stock.
The Nike Swoosh was ahead of its marketing time when it was first introduced to footwear. It can be seen in all pioneer silhouettes like the Nike Cortez, Nike Bruin, and most of all, the Nike Blazer. It was in 1972 where Nike released the Blazer, which comes in a high-top form wrapped with vintage leather. Its simple design today was considered one of the most innovative styles back then.
The sneaker shouts premium all over with its textured vulcanized rubber outsole, a mesh nylon tongue, and a full leather upper. It was initially intended to be a basketball shoe with George "The Iceman" Gervin as its inaugural promoter. Gervin acquired the nickname "Iceman" because of his smooth moves and his cool attitude on the court.
As 'The Iceman' floats near the ring or clashes with fellow superstars, photos of him wearing a sneaker with a giant Swoosh would circulate in the media. The captured moment became an unceasing opportunity for the Nike Blazer to jump off the court and reach the sneaker-hungry public. The Blazer had a good run, but as soon as other significant companies kept up with the growing sneaker fad, its glowing light of fame gradually dimmed down.
Although some remained loyal to the model, the progressing number of sneaker designs overshadowed the Blazer, and its prominence would soon take a turn. Fortunately, one sport became the trigger for its comeback. And yes, it was skateboarding.
Rebellious thrashers who dominate the pavements and inclines found a connection with the Blazer. They can be seen rocking their boards with either high tops or low tops and sometimes, mid-tops. As more and more skaters sported the hip look, envious bystanders would soon buy a pair. Soon after, Nike would be producing two types of franchises for the Nike Blazer Low including the Nike SB or Skateboarding type and the classic one.
- A heel tab with Nike branding is positioned at the back of the shoe.
- A protective overlay can be seen on the lateral side of the vamp right above the midsole.
- Unique colorways include the Summit White, Plum Fog Velvet Lux, Black Sail, Igloo Sail, and many more.
- The sneaker uses a vintage treaded rubber outsole for traction and grip.