• Top

    Low Top

    Extremely popular sneakers because of their price range, versatility when it comes to style, and freedom of movement. Almost everyone is guaranteed to have low-top sneakers in their shoe rotation.

    Mid Top

    Mid-top sneakers extend toward the ankle for a little more support and hold. These lie somewhere in the middle between low-top and high-top sneakers in terms of usage and popularity.

    High Top

    Sneakers with collars that go above the ankles for optimal hold and support are some of the most sought-after models in lifestyle shoes. Most of these shoes take their roots from basketball and have easily or fashionably crossed to mainstream wear.

    Good to know

    Regardless of cut, it's always good to start with sneakers that can be worn for the daily grind, also called as "beaters" by some, as these are usually cheaper, easy to clean, and still gives that lifestyle "edge" before going for those wallet-thinning models.

  • Inspired from


    Sneakers dominantly take their heritage from running, basketball, skate, tennis, training, hiking, and football. Still retaining a few of their performance-based technologies, these sneakers have transcended their respective niches and have successfully and popularly transformed themselves as staples of fashion footwear.


    Sneakers designed for a laidback, "cool" vibe that is built for lifestyle wear right from the get-go.

    Good to know

    Brands are now blending elements of performance and casual appeal in basically every sneaker. One can hardly go wrong with a sports-inspired sneaker or a simple casual shoe.

  • Collaboration

    Good to know

    A masterful team-up between two or more entities, usually between brands and artists, pro-athletes, designers, and boutique labels. Limited Releases are very popular and are normally sold out in just hours or minutes upon release despite the hefty price tag. Collaborative works for General Release regularly come with a decent price tag, but can sometimes cost an arm and a leg because of hype, social media anticipation, or marketing strategy. Kanye's collab with Adidas is one such example.

  • Collection

    Good to know

    Shoes sharing the same inspiration, history, materials, or technologies are routinely assembled under one compilation for the convenience of those who may wish to categorize or label their own collection as such. The classic collections like the Adidas Originals, Air Max 1, Air Force 1, new balance classic sneakers, and the Classic Leather head the pack of frequently asked about collections.

  • Price
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  • First look / Unboxing | BULL1TRC

  • First look / Unboxing | Top Dawg Entertainment

  • First look / Unboxing | ToNYD2WiLD

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Available in Medium D width, men’s sizes 5-14, expect comfortable yet supportive fit, not to mention unrestricted ankle motion and sufficient toe room from the low-top Kendrick Lamar x Reebok Ventilator. Crafted with premium pigskin nubuck, its construction ideally fits average to wide-footed consumers.  

Running-shoe inspired, this model looks clean yet classy with its off-white upper and classic gum outsole. A versatile colorway, this sneaker looks great with almost anything including chinos, denims, cargos and cuffed joggers. Its red/blue accents on the heel, tongue, insole and laces, though, added pizzazz to this shoe’s already attractive silhouette.

Aside from its controversial styling, this sneaker is also recognized for its Hexalite-infused sole unit and its visible TPU support’.

The former is a honeycomb-inspired tech introduced in the year 1990. This durable cushioning system is known to absorb energy 23% more than the traditional EVA foam. The latter is found at the medial side of the sole and is renowned for its enhanced arch support.

The 1990s was Reebok’s golden age. It was during this era when the brand was able to come up with never-before-seen shoe designs and technologies that put them on the map. Among their famous creations was the runner dubbed as the Ventilator.

Lightweight, breathable and equipped with the brand’s revolutionary shock absorbing Hexalite cushioning tech, the Ventilator easily caught the eye of serious runners. Its transition from sports to fashion was also an easy feat due to its versatile silhouette which allowed endless color blocking possibilities.

Over 25 years have passed and this performance turned lifestyle sneaker remains in production. A favorite subject of collaborations, Grammy award winner hip-hop artist Kendrick Lamar saw the Ventilator as a perfect tool to convey his advocacy.

The low-top Kendrick Lamar x Reebok Ventilator, the first sneaker launched by this famed artist, was released in July 2015. It carried with it Lamar’s call for native Los Angeles infamous gangs, the Bloods represented by the color red and the Crips who were known to wear blue-colored clothing, to unite.

  • The Ventilator has always been known for its breathability. This iteration maintains this by keeping the perforations on the side panels.
  • Its pigskin leather lining, cushioned insole as well as padded collar and tongue elevate the sneaker's in-shoe feel.
  • The Kendrick Lamar x Reebok Ventilator comes with 2 extra sets of laces. The flat laces are off-white while the cord laces have specks of red and blue.
  • Adjust fit to your liking with the help of the lace-up closure.
  • The right shoe displays the word RED” on the heel. Its insole as well as the Kendrick Lamar TDE” writing stitched on the tongue label are all in red.
  • The left shoe, on the one hand, shows the word BLUE” on the heel. Its tongue label writing and insole are also in blue.
  • The word Neutral” is added to the back of the tongue of each shoe.
  • Other noticeable markings on the sneaker are the Reebok callout embroidered on the lateral side and Hexalite insignia on the undersole.