Facts

  • Top

    Low Top

    Extremely popular sneakers because of their price range, versatility when it comes to style, and freedom of movement. Almost everyone is guaranteed to have low-top sneakers in their shoe rotation.

    Mid Top

    Mid-top sneakers extend toward the ankle for a little more support and hold. These lie somewhere in the middle between low-top and high-top sneakers in terms of usage and popularity.

    High Top

    Sneakers with collars that go above the ankles for optimal hold and support are some of the most sought-after models in lifestyle shoes. Most of these shoes take their roots from basketball and have easily or fashionably crossed to mainstream wear.

    Good to know

    Regardless of cut, it's always good to start with sneakers that can be worn for the daily grind, also called as "beaters" by some, as these are usually cheaper, easy to clean, and still gives that lifestyle "edge" before going for those wallet-thinning models.

  • Inspired from

    Sports

    Sneakers dominantly take their heritage from running, basketball, skate, tennis, training, hiking, and football. Still retaining a few of their performance-based technologies, these sneakers have transcended their respective niches and have successfully and popularly transformed themselves as staples of fashion footwear.

    Casual

    Sneakers designed for a laidback, "cool" vibe that is built for lifestyle wear right from the get-go.

    Good to know

    Brands are now blending elements of performance and casual appeal in basically every sneaker. One can hardly go wrong with a sports-inspired sneaker or a simple casual shoe.

  • Collection

    Good to know

    Shoes sharing the same inspiration, history, materials, or technologies are routinely assembled under one compilation for the convenience of those who may wish to categorize or label their own collection as such. The classic collections like the Adidas Originals, Air Max 1, Air Force 1, new balance classic sneakers, and the Classic Leather head the pack of frequently asked about collections.

  • Price
    $45
  • Special editions
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A narrow-fitting medium width sneaker for women, the Keds Kickstart felt true to size and true to width according to most of its wearers. The cushioned footbed with breathable lining is complimented fully by a secure lace-up closure. Two sets of laces that include a tonal cotton lace and a white cotton lace are provided for colored variants except for the Kickstart in the white colorway. The 6-eyelet lace-up sneaker is easily tied for a complete lockdown in varying sizes that range from US size 5 to 11.

Women’s fashion has evolved through the years that only timeless footwear designs like the Keds Kickstart can adapt fully well to these changes. The clean canvas upper in a multitude of colorways is easy to pair with various types of clothing. Whether you are wearing skimpy shorts or skinny jeans, these simple footwear designs blend well but also serve as a complementary accent to one’s fashion style.

The Keds Kickstart is best paired with skinny jeans and a fitted shirt for that relaxed, casual look. It can also be paired with miniskirts and shorts for that ready-to-go and sporty styling. The black, white, navy, light gray, chambray navy, and coral colorways of this tennis-inspired casual sneaker are styled hassle-free as their colors are not too overwhelming and instead are pleasing to the eyes in its subtle treatment.

Giving a comfortable feeling to the Keds Kickstart interiors are its signature Ortholite insoles that provide excellent cushioning, arch support, and lightweight feel to the sneakers. The sturdy canvas uppers also fuse exceptionally with the light rubber soles for a comfortable walking sneaker.

Keds are the old-school version of all mass marketed sneakers in the world today. Keds first used the term sneakers on their canvas shoes that had soft rubber soles that allowed those wearing them to sneak around silently.

The brand started in the U.S. Rubber Company created in 1892 as a union of several rubber companies in Connecticut producing tires, gloves and later on shoes using other brand names. In 1916, the company decided to consolidate and come up with a single name for their plimsolls. Initially, they arrived at the name Peds or the Latin name of the foot but later changed it upon finding that the name has already been registered. They settled for Keds, a Native American term for moccasins.

Among its first and bestselling design is the rubber-soled, canvas plimsoll known today as the Champion original which was worn by champion Olympic soccer players, tennis stars and college athletes. In 1949, Pro-Keds was introduced as a line intended for athletic activities with several professional basketball players wearing the shoes.

In the 1950s, Keds enjoyed popularity because of its casual appeal and minimalist look that mixes well with a wide range of outfits. The next decades have been pretty steady regarding sales for Keds even if it changed ownership and controlled by the Stride Rite Corporation and its mother company Collective Brands Inc. The global firm also bought the Sperry Top-Sider brand in 1979. Keds is now owned by Wolverine World Wide which acquired the brand from its parent company Collective Brands for $1.32 billion in May 2012.

Over the years, Keds has remained as a forerunner in the female shoe market with the likes of Mischa Barton and Taylor Swift as its most famous endorsers. The brand also has successful TV ad runs and exposure in television shows and movies in Hollywood.

The casual sneaker design of most of Keds designs has remained unchanged through the years with its canvas upper and solid rubber soles. In 2016, the company started rolling out Keds Kickstart canvas sneakers which instantly became a success in the women’s footwear market. Other Kickstart iterations of the silhouette include Keds Kickstart Leather, Keds Kickstart Perf Leather, Keds x Kate Spade New York Kickstart, Kickstart Perf Shimmer, Keds x Alaina Marie Kickstart Lobster, Keds x Alaina Marie Kickstart Mesh Lobster, Kickstart Mini Bright, Keds Kickstart Summer Stripe, and Keds Kickstart Pennant among others.

  • Six-eyelet lace-up sneaker comes with regular flat shoelaces.
  • Keds branding details at collar, tongue, and back heel.
  • Lightweight rubber outsole with quality grip and traction.
  • Celebrities spotted wearing the Keds Kickstart silhouette include Taylor Swift, Anne Hathaway, Miley Cyrus, and Kirsten Stewart.

Comparison