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After John Wall left in 2013 and then declaring that their basketball division was all but dead, Reebok is now generating some buzz and making a quiet comeback in the basketball world by releasing the Reebok ZPump Rise.
The Reebok Pump Rise succeeds in delivering wearable comfort and high performance with the use of three simple and lightweight parts: the Pump Air-Cage for a locked-in fit, an internal mesh cleatie for comfort, and a fusion compression sleeve for an irritation-free upper.
Cushion. These Reebok basketball shoes have a geometry-engineered foam midsole that offers enhanced comfort and lightweight cushioning underfoot.
Traction. For better on-court grip, the Reebok ZPump Rise has a Z-rated rubber that features a herringbone traction pattern at the forefoot and a Reebok logo-inspired pattern at the heel.
Length and Width. Testers report that the ZPump Rise runs long and narrow. They suggest going down half a size for a snug fit. Wide-footers are warned to try the shoes in-store if possible to see if they can get their foot inside the shoe.
Lockdown. Debuting in the Reebok ZPump Fusion runner, the iconic Pump returns to its basketball roots. Equipped with the new ZPump technology, the Reebok Pump Rise delivers a locked-in feel. The fully-customizable Pump Air-Cage fills up with air and molds to the foot for a 360-degree custom fit.
These basketball shoes also feature a mid-top design for increased stability. The sneaker also has an internal mesh cleatie for all-over foot support and multiple eyelets for an adjustable fit.
The Reebok Pump Rise boasts a fusion compression sleeve upper that molds to the foot. The fusion compression sleeve is designed to provide a seamless, lightweight, and irritation-free fit and feel.
The Reebok ZPump Rise has a unique silhouette that is the complete opposite of today’s tech-filled basketball shoes. Its relatively simple three-part design brings an edgy look on and off the hardwood. A graphic-themed upper completes the shoe’s eye-catching design.
The ZPump Rise has several packs or themes to select from. The first edition aptly named ‘Cloud Pack’ features a cloudy graphic in blue and gray tones. Reebok quickly followed it up with the ‘Duck Camo Pack’ that has a bold motif in tan and purple variations.