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The Tubular Viral 2.0 is a lace-up shoe with welded quarter overlays that give the shoe a more supportive and snug feel. Adidas utilizes a slip-on construction for quick on and off action, particularly for sneaker fans on the go, and the tab on the heel helps with this.
Although the shoe can be utilized as a slip-on, it also features a lace-up closure system that can help adjust the fit. The branding on the tongue also acts as a tongue loop to keep it in place.
This kick has a minimalist, athletic vibe whose only design is the welded mesh overlays that break up the smooth straight lines of the tonal uppers.
Pair the Adidas Tubular Viral 2.0 with a tank top and leggings for your gym workout or with rolled jeans, a slim or fitted top, and a sharp jacket for casual Fridays.
The Tubular Viral 2 has a trendy and streamlined silhouette that instantly makes you think of athletic activities. The sharp, casual look combined with the iconic Tubular sole keeps the shoe distinct and apart from other footwear.
Nic Galway, Global Design VP of Adidas, wanted to create a new shoe out of something already within the Adidas’ repository of vintage shoes. He searched the archives and chose the Tubular, so named because of the outsole’s design, which looks like car tire tubes. Adidas initially released the Tubular as a basketball trainer in the 80s but it never quite took off.
Galway and his team took the Tubular’s sole and worked on making a shoe that would be instantly recognizable based on its outline, spending hours and hours working with lasts. They added heel details reminiscent of the ZX Flux as well as welded overlays to the upper. The first Tubulars released in 2014.
Since its debut, the Tubular has seen many variations, making it one of Adidas’ most versatile line. The line includes high-cut Tubulars such as Tubular Doom, which combine sock and trainer for a distinctive silhouette; mid top Tubulars like the Tubular Defiant (a slim-silhouetted shoe with sharp edges), and the Tubular Radial (has a high tongue and sock-like construction); and low top Tubulars like the Tubular Viral, which feature an elastic strap across the forefoot, debossed leather heel, and stretch mesh fabric.
The Tubular Viral 2.0 did away with the Tubular Viral’s forefoot’s elastic strap and the diamond pattern at the heel. The shoe also utilized a lightweight matte mesh upper.
- Heel strap features the Adidas logo.
- The midsole is made of EVA material for lightweight cushioning comfort.
- It contains a mesh lining for breathability, EVA outsole, and welded quarter overlays.
- Available in five colorways: Ice Pink, Linen Green, Black, White, and Utility Black