The Adidas Tubular Defiant Rita Ora comes in a slew of different designs, prints, and colors that efficiently displays Rita Ora's signature print-heavy aesthetic. The shoe's tongue and heel counter sit a bit higher than the rest to serve as an aid when putting it on. It also features an elastic band in the shoe's midfoot for a more secure and snug fit. Lastly, this kick stays true to the line's heritage with its Tubular outsole design, which was inspired by tire tubings.
Adidas Tubular Defiant Rita Ora History
Initially released in the 80s as a basketball sneaker, the Adidas Tubular exhibits a minimal and futuristic aesthetic that did not sit well with sneaker enthusiasts back then. Sneaker fans in the 80s were not quite ready for kicks with ultra-modern designs. Subsequently, the Tubular's production was put on hold after just two years since its release.
A couple of years later, Adidas Originals' VP for Global Design Nic Galway decided to look through the brand's archives for inspiration where he came across the Tubular. He saw the Tubular's huge potential in today's market and was determined to bring it back. Finally, in 2014 Adidas re-introduced the pair that comes in a fresh and enhanced silhouette and called it the Adidas Tubular Runner.
Galway disclosed that the Tubular Runner is the result of 5 years of dedicated research. It was reportedly inspired by Yohji Yamamoto's Y-3 Qasa silhouette. Since then, the Tubular family grew at a very rapid pace.
In 2015, Adidas Originals introduced a feminine version of the Tubular and dubbed it the Adidas Tubular Defiant. The shoe is specially developed for women who are looking for a more streamlined and feminine silhouette of the Tubular Runner.
Although relatively new in the sneaker scene, the Tubular Defiant has received multiple iterations that have been sought-after by women. One of the more recognizable iterations of the shoe is Rita Ora's multiple selections of stylish Tubular Defiant reinterpretations. Adidas Originals and the British pop star first collaborated in 2014, and have released at least four versions of the Tubular Defiant since 2016.