Adidas Raleigh 9tis Mid History
The Adidas NEO is a fast fashion sub-brand under Adidas that targets the younger generation or the youth as their main audience market. Its products range from casual footwear to apparel that can be easily accessed through social tools and at affordable prices. To better convey to its target audience market, it signed teen icons Justin Bieber and Selena Gomez as its brand ambassadors.
One of the best-selling shoes in the Adidas NEO sub-brand is the Adidas Raleigh, which was first released in 2013. Exuding a classic vibe, it has the classic Adidas DNA as it was based on the Centennial and the Decade with added inspiration drawn from the Rivalry and the Conductor. Both the Centennial and the Decade were popular Adidas basketball shoes in the ‘80s, with versions released in high top silhouettes in a leather-based upper with a prominent tongue. Such features were also apparent in the Raleigh.
The Adidas Raleigh Mid is a mid-cut shoe that features a soft leather upper, lace closure, rubber outsole, prominent tongue, and the Adidas three stripes down the sides. It has become one of the highly sought models in the NEO sub-brands mainly for its style and affordability. It is also released in another variation – the Adidas Raleigh 9tis Mid.
Similarly, the Raleigh 9tis Mid is a mid-cut shoe following the original silhouette of the Raleigh. The tongue is still prominent in this version, but the upper is a mix of leather and suede material. There is also a pull tab on the heel, which was lacking in the original Raleigh model. Another difference is the Adidas branding on the heel counter. The Raleigh Mid has a small Adidas name branding, while the Raleigh 9tis Mid’s branding is huge and striking.
Like the Adidas Raleigh Mid shoe, this 9tis version features the signature three stripes down the sides. Its huge tongue is prominent as well, which adds a nice touch to its overall style. But what sets it apart from the original version is that it has a pull tab on the heel and its upper materials are made of soft leather and suede. It also has a striking, big Adidas brand name printed along the heel counter.