Adidas Cloudfoam Super Flex TR Style
The Cloudfoam Super Flex TR by Adidas are sporty and modern-looking sneakers that would look best when paired with athletic clothing. The footwear would look perfectly at home with shorts, joggers, and yoga pants. All kinds of jeans would also match well with the shoes.
Adidas Cloudfoam Super Flex TR History
The Adidas Cloudfoam first appeared in 2016 under the Neo collection of the brand. These were the first shoes that featured the Cloudfoam technology, a brilliant engineering that allows for a super responsive ride and cushioning. Since the footwear were launched under the NEO line, which is geared towards younger customers with ages ranging from 14-19, Adidas chose Youtube vloggers, Amanda Steele and Marcus Butler, to endorse the shoes.
Adidas launched a “Step In” campaign to market the sneakers. The campaign focused on encouraging people to follow their passion. As a further promotion for the shoes, Adidas asked people to post their passion on social media using the hashtag #cloudfoam for a chance to win a pair of the sneakers or meet Marcus in person.
Since the Cloudfoam’s release, Adidas has used the technology for other silhouettes such as the Adidas Cloudfoam Advantage, Cloudfoam Race, Cloudfoam QT, Cloudfoam Super Flex, and more.